an Original Ceremony

Opening Ceremony and Adidas Originals have combined forces for an Olympics inspired collection. The result (as pictured here) may not be what you'd expect from a collaboration with a well-known sports brand but that's what I personally love about it. It has a selection of cycling wear, swimwear, high-tops and Velcro-fastened trainers but they are all covered in vibrant prints which seem way too stylish to be worn whilst getting your sweat on. If this doesn't make the lazy, food-indulging folks of the present day want to get active, what possibly will?

On sale from the 19th July via an Opening Ceremony pop-up store in Covent Garden.